6 comments A former student of mine sent me this idea of FR for the university where he works. What do you think? and 'feasible? I'm interested in your opinion. This is the idea, I would like to know who is for and why. Thanks for the help!
IDEA =============== ================
Involving the faculty of a university in a campaign to raise funds for research for the creation of 10 scholarships through a personalized direct mail campaign by the MR, which invites teachers, over the Christmas period, to sign a RID € 120 per year (average over the pyramid to be implemented on the contributory role of different groups: group I °, II ° range, etc..): 0.33 cents per day to promote research.
The organizational context of a university is not, in its objectives and its level of identification and participation, even. Retrieve the distance between interest - thought or experienced as erratic - could help to reunite a climate of trust made it difficult to continue, or (perceived as such) contrasts. This is a first step, preliminary to the subsequent involvement of the administrative and technical staff of the territory, in the FR campaign, which aims to shed light on the readiness of teachers to identify with the mission of the university where the research (and the lack of funds , equipment, space, etc..) is a prerequisite.
Direct mail designed for the acquisition of donors has been, over time, a significant decline in terms of ROI estimates speak of a return of only 1% to 3%. Another feature is the extreme "volatility" of the donor with margins more time (II ° donation in the range 12/24 months): all of this, both on the blog of the VM is to FQ has already dealt with. If this is true for the third sector, which results could be achieved within a university? There are no comparable experience at university level. There are however very similar actions (car tax, solidarity levy) by some municipalities (Arluno, for example, where the City Council has autotassato to hire a teacher) or schools (Salerno: self-assessed the role of teachers 'to take a precarious ITIS).
The RID offered to teachers, established staff so very similar to a payroll giving initiative aimed not only to achieve the goal, but instead to increase accountability: self-taxation (tax deducted at source) and the dedication of consideration of an hour's work for a good cause, understood as the necessary acknowledgment and subsequent effective engagement of constituents in a non-profit association. Difficult to predict in terms of economic results: a total number of teachers (estimating about 3,000 units for a great University) and wanting to be very optimistic, it is conceivable an ROI of 2% based on the characteristics of the relationship in place.
There is a risk that this campaign is seen as oppressive (the MR is primus inter pares, but is still a primus) thus creating "stickiness" in relations or internal policy, with a negative result, it produces an own goal in terms of communication is internal and external.
However, this "solidarity contribution" is, as mentioned, a first step towards the strengthening of the 'image of a university in the territory, showing that before you build relationships of solidarity, we are the first to believe in our cause, and in the urgency importance of research and willing to do something exactly as would happen in the third sector.
Without wishing to mark similarities exist too, if the system of politics reduced its economic interests in favor of a good cause, we would all at least a little 'more willing to believe (regardless of the specific policy positions) to the need to contribute? The good faith of those who ask for our active participation?
IDEA ====================== End ==================
Now comes the comment. What do you think? would you do? Do you agree? risks that we are and why they do or not do it? Thanks for your comment
